Is Buggy Boot Still in Business? (2026 Update)
Still after Buggy Boot?We have not confirmed a current listing, so this searches Amazon for you.
Look for Buggy Boot on AmazonFull story →Charlotte Evans and Carolyn Jarvis pitched a clip-on pushchair accessory giving parents extra carrying space plus a place for a bigger sibling to stand who no longer fits the buggy seat but still tires out fast on a walk.
The item remains for sale well over a decade later.
The Terms
The pair asked for £80,000 for 30 percent of the business, and Deborah Meaden backed the full amount at those exact terms.
Meaden has a long history of backing practical, well-made consumer products with an obvious target market, and a parenting accessory built to solve a problem the founders had lived through themselves fit that pattern closely.
Why Simple Products Endure
There is no app to update and no seasonal fashion line to chase here, just a specific problem solved by a well-made physical item sold at a fair price.
Products like this rarely make headlines years down the line, since there is no funding round or growth chart to report on, yet that same quiet consistency is often exactly why they are still available for a new generation of parents to buy.
Where It Stands
Buggy Boot remains listed through Amazon and specialist parenting shops, sold under its original name and, in some listings, as Buggyboot Plus.
Staying stocked more than a decade on is itself a meaningful signal from the customers it was built for.