Is Sibstar Still in Business? (2026 Update)
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Look for Sibstar on AmazonFull story →Jane Sibley and Martin Orty walked into the Den with a banking product aimed at a problem most fintech pitches ignore entirely: money management for people whose ability to manage it is fading.
The public trail suggests the company kept operating and kept raising money well beyond its television deal.
The Numbers On The Table
The pair wanted £125,000 for a tenth of the business, and Deborah Meaden and Sara Davies supplied it in full.
Meaden gravitates toward businesses solving a proven, specific problem rather than riding a passing trend, and this one addressed a gap in mainstream banking most providers simply ignore.
A Middle Ground Most Banks Skip
Ordinary current accounts assume the holder can manage their own money indefinitely, which breaks down the moment dementia changes that. Families are typically stuck choosing between confiscating a card outright or changing nothing and hoping.
The card threads a middle path: alerts and limits for whoever is helping manage things, while the cardholder keeps the ability to buy a coffee or pay for a haircut without asking permission first.
Since The Deal
Coverage of the company describes additional crowdfunding rounds after the television deal, pulling in well over a hundred backers alongside grants and prior equity funding already on the books.
Returning to investors for fresh capital rather than going quiet usually points to a company still busy enough to need the cash and credible enough to attract it.