Is Umbrands Still in Business? (2026 Update)
Still after Umbrands?We have not confirmed a current listing, so this searches Amazon for you.
Look for Umbrands on AmazonFull story →Tracy Baker pitched a gecko-inspired nanotech suction mount for phones and tablets, designed to grip flat surfaces without glue or magnets.
A Deal, Then A Withdrawal
Baker wanted £60,000 for a 35 percent stake, and Duncan Bannatyne is recorded as backing the pitch on air. According to earlier reporting, that investment was later pulled after unrelated circumstances involving Baker's partner came to light, a genuinely unusual reason for any Den deal to collapse.
Losing an investor for reasons that have nothing to do with the underlying business is a different kind of setback than a normal funding gap, and it tends to leave a reputational shadow that follows a small company into every meeting afterward, whatever the founder's own involvement in the matter.
What The Product Was Up Against
Gecko-style suction phone mounts are now cheap and widely available from generic sellers, which would make a specialist branded version hard to compete on price against even without losing its backer.
Old stock from small accessory brands can keep circulating through third-party marketplaces long after a company stops marketing actively, so a listing on its own says little about who is behind it.