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Is Yoga Bellies Still in Business? (2026 Update)

Yoga Bellies product

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Cheryl and Michael MacDonald pitched a yoga franchise built for pregnant women, new mothers and children.

The short answer is yes, and this is a case where saying no to the Dragons appears to have been the right call.

The Offer That Got Turned Down

The MacDonalds wanted £50,000 for a 35 percent stake, and Duncan Bannatyne is recorded as backing it on air. According to earlier reporting, Cheryl MacDonald declined the investment after filming.

Marketing classes specifically to pregnant women and new mothers, rather than running a general studio timetable, gives instructors an obvious audience to reach, which tends to convert better than casting a wide net.

The Franchise Since

By previous accounts, the business has grown to more than a hundred locations, with franchise opportunities still being actively listed as recently as late 2025.

Expanding into a related children's programme alongside the original women's classes has broadened the franchise's reach without moving away from the brand's core identity, according to that same reporting.

Note: Based on the public record; company situations can change, so treat this as a snapshot.

Published by Dragons Den Hub, April 2026.