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KaleMart24 productOutcome not recorded

Dragons' Den Canada Season 20 · Episode 13

KaleMart24

a healthy grab-and-go convenience store chain and snack brand

Still sellingHealth and Wellness

Oussama Saoudi pitched a chain of healthy convenience stores in season 20. We lay out the numbers and confirm the shops are still opening.

The ask$500,000for 5% of the business
Implied valuation$10Mask / equity
On-air resultNot recorded
Still sellingFounder: Oussama Saoudi

The pitch

What walked into the Den

Oussama Saoudi runs KaleMart24, a healthier take on the corner store, and he presented it during season 20, episode 13.

His figure was $500,000 for 5 percent, which lands the company at a $10 million valuation. That is an ambitious mark for a young retail concept.

After the show

What happened next

The episode never let us see the Dragons commit one way or the other, and we are not going to fill that gap with a guess.

Expansion, however, is documented. The brand's own press page records a seventh location opening in January 2025, and its site still runs a working merch store with a live checkout.

Our read

The Hub verdict

Five percent for half a million dollars sets a $10 million valuation on a healthy corner-store concept, and the interesting question is whether the retail footprint justified it. The company's own press trail, a seventh location by early 2025, suggests real expansion behind the pitch rather than a slide-deck dream.

We keep this page tight on the ask and the store count because those are the facts with a paper trail. The outcome of the pitch itself was never aired, so we do not guess at it.

Worth knowing: We limit ourselves to the ask and the store-count facts the company publishes; anything beyond that we could not confirm from a primary source.