The pitch
What walked into the Den
On the Piikani Nation near Brocket, Alberta, Riel Houle built Pale Horse into a seasonal tipi camp offering overnight stays rooted in the land and its stories.
Houle carried that idea onto Dragons' Den Canada in season 13, asking for $50,000 in return for 25 percent, which valued the camp at about $200,000.
After the show
What happened next
No public source records how the Dragons responded, and CBC's own listing sticks to the ask alone, so we treat the investment result as unknown rather than fill it in.
The camp is still welcoming guests. Its current site advertises an open season running May 1 to September 1, 2026, lists Houle as owner and operator, and takes booking requests directly.
Our read
The Hub verdict
Asking $50,000 for a full quarter of the business is one of the more grounded splits in this batch, valuing the camp near $200,000, a number that fits a seasonal lodging operation rather than a scaling startup. The verification worth flagging is practical: the domain from older records now points somewhere unrelated, and the real camp lives at palehorse.ca, still booking a 2026 season. The deal itself is unrecorded, so we track the ask and the current operation and leave the night's result blank.
Grounded ask, camp still operating, deal unrecorded
Worth knowing: One note on links: the domain printed in older records now redirects elsewhere, so the camp's real home is palehorse.ca, which is where we point.
