The pitch
What walked into the Den
Bottle Shot Brew appeared on Dragons' Den in season 19, episode 7, which aired in 2022, pitched by Annie Mitchell.
In the pitch, Bottle Shot Brew asked the Dragons for £80,000 for 10% of the business, valuing the business at about £800,000.
After the show
What happened next
Bottle Shot Brew struck a deal in the Den, though the exact terms were not disclosed on air.
As for today, we have not yet confirmed a way to buy from Bottle Shot Brew. When we verify a live listing we will update this page and date the check; until then availability stays unverified.
Our read
The Hub verdict
Annie Mitchell priced Bottle Shot Brew like a business that had already found its feet: £80,000 for only 10 percent, which puts the canned cold-brew coffee company at around £800,000. Asking a Dragon to accept a tenth of the equity is a high-valuation move, and it usually invites hard questions about the revenue behind it.
The episode records that a deal got done, yet it belongs to the undisclosed group, so the figure a Dragon actually settled on never aired. That leaves us with a clean entry point and a deliberate gap: we know she wanted £80,000 at 10 percent, and we will not invent the terms that closed it. Where the coffee stands commercially now is the follow-up we would verify separately.
A tenth of the company offered; the closing figure stayed private.
Worth knowing: Deal terms reflect the aired episode and are public record. Availability can change, and we only add a buy link once we have confirmed a current listing.
