Department
Food and Drink
Dragons' Den food and drink pitches we track past the episode.
331 products to explore
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Products from the Den
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Not recordedKrazy Dan’s Pickled Wieners
small-batch pickled wieners and pickled snack products
Availability unverifiedView product
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Deal madeDr. Joey’s Skinnychews
a portion-controlled chocolate chew aimed at curbing sugar cravings
Availability unverifiedView product
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Not recordedDon’ya Ukraine’s Kitchen
Ukrainian comfort food from two Edmonton cafe locations
Still sellingView product
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Deal madePippa Technologies
described as temperature sensor for cooking hobs
Availability unverifiedView product
No dealDabbaDrop
described as south asian meal with sustainability kits and zero waste takeaway
Availability unverifiedView product
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Browse all 331 products in the full hall
Food and Drink pitches are a regular feature of the Den. We track 18 of them here, following each past the episode to see which turned into a product you can actually buy.
A buy link only appears once we have confirmed a current listing, so this hub stays honest about which food and drink pitches we could verify and which we could not.
Food and drink is the busiest shelf we track, eighteen pitches strong, and it is also the Den's most dependable deal-closer. Not one of these founders walked away empty handed, and twelve of the eighteen had their terms shown on air, a disclosure rate most other categories cannot match.
The money stays sensible. Cash asks run from Grounded Body Scrub's £30,000 up to the £90,000 and £100,000 top end of Lumberjaxe and Hungry House, and implied valuations mostly hold under half a million pounds. Perfect Ted is the standout on equity, giving up only 10% for £50,000.
These pitches span everything from season 5 to season 22, so if there is a through line for food in the Den, it is this: bring a tasteable product and a modest valuation, and the handshake tends to follow.
The Den's safest bet for a deal, and usually a visible one.