Vini & Bal's Rustic Indian

Vini and Bal brought Vini & Bal's Rustic Indian to Dragons' Den in season 11, which aired in 2014.

In the pitch, Vini & Bal's Rustic Indian asked the Dragons for £50,000 for 30% of the business, valuing the business at about £166,667.

On air, Vini & Bal's Rustic Indian agreed a deal of £50,000 for 30%, backed by PiersLinney. The terms are quoted from the aired episode as public record.

As for today, we have not yet confirmed a way to buy from Vini & Bal's Rustic Indian. When we verify a live listing we will update this page and date the check; until then availability stays unverified.

Piers Linney backing a chilled Indian sauce range solo is the detail here, and he did it at the founders' stated terms. Vini and Bal asked for £50,000 in exchange for 30% of Vini and Bal's Rustic Indian, a valuation of about £166,667, and Linney took that full stake without trimming the ask.

Thirty percent for a five-figure raise is a fair trade when the Dragon brings distribution thinking to a food business trying to reach supermarket chillers. A single investor accepting the pitched equity usually means he saw a clear path rather than a project needing shared risk. Whether the sauces are on sale now is a question we are holding until we can check it properly.