Independent product guide to Dragons' Den · Every availability claim is checked
Spoon productDeal made in the Den

Season 12 · Episode 2

Spoon

billed as breakfast cereal

Availability unverifiedFood and Drink
The ask£50,000for 30% of the business
Implied valuation£167Kask / equity
On-air resultDeal agreed
Availability unverifiedFounders: Johnny Shimmin, Annie Morris

On the record

The deal, on the record

On the show, Spoon sought £50,000 for a 30% stake. A deal of £50,000 for 30% was agreed on air. Terms are quoted from the aired episode as public record.

Season
12, ep 2
On-air outcome
Struck a deal
Category
Food and Drink
Availability
Availability unverified

Availability unverified. We could not confirm a current way to buy this one, so we make no claim either way.

Tracked by Dragons Den Hub. Deal terms come from the aired episode; availability reflects our latest check only.