Deal made in the DenSeason 22 · Episode 1
Laceeze
billed as aid for tightening shoelaces
Availability unverifiedFashion and Beauty
The ask£50,000for 40% of the business
Implied valuation£125Kask / equity
On-air resultDeal agreed
Availability unverifiedFounder: Emma Burke
On the record
The deal, on the record
Laceeze went into the Den seeking £50,000 for 40% equity. A deal of £50,000 for 40% was agreed on air. Terms are quoted from the aired episode as public record.
- Season
- 22, ep 1
- On-air outcome
- Category
- Availability
Tracked by Dragons Den Hub. Deal terms come from the aired episode; availability reflects our latest check only.
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