The pitch
What walked into the Den
Temporary Forevers appeared on Dragons' Den in season 15, episode 3, which aired in 2017, pitched by Alex Buzaianu.
In the pitch, Temporary Forevers asked the Dragons for £90,000 for 35% of the business, valuing the business at about £257,143.
After the show
What happened next
Temporary Forevers struck a deal in the Den, though the exact terms were not disclosed on air.
When we last looked in July 2026, Temporary Forevers had wound down, so we mark this pitch as no longer for sale.
Our read
The Hub verdict
Alex Buzaianu's pitch ended in a deal the broadcast chose not to detail, so we will weigh only the ask. He sought £90,000 for 35% of Temporary Forevers, the leather-bag label for laptops and camera gear, which sets an opening valuation of roughly £257,143. Offering more than a third of a design-led business is a founder acknowledging that a Dragon's retail and brand contacts could matter as much as the funding. Since the agreed terms never made it to screen, that 35% is a starting position and not a confirmed outcome, and we will not pretend to know the difference. Whether the bags are still in production is a separate thread we have not yet traced.
A third-plus offered; the final split stayed private.
Worth knowing: Deal terms reflect the aired episode and are public record. Availability can change, and we only add a buy link once we have confirmed a current listing.
