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Dragons' Den Season 10: After the Handshake

The season 10 pitches we follow past the episode, tracked to what you can still buy.

101 products and businesses
Dragons' Den season 10

Products from this season

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Season 10 of Dragons' Den aired in 2012. We track 8 of its pitches here, following each one past the on-air handshake.

Of those, 8 struck a deal on air and 0 left without one. Deal terms below are public record; whether a product is still for sale is something we verify separately.

Eight pitches make season 10 one of our fuller files, and it flips a pattern from the earlier years. Five of these founders left with a deal whose terms were never disclosed on air, while only three had their splits shown. Anyone hunting for exact figures will find this a frustrating stretch.

The ask side is wide open. Zapper wanted the most at Β£250,000 for 30%, implying a business worth about Β£833,000, while Billy+Margot asked just Β£60,000 for 40%, or roughly Β£150,000. The categories scatter too, from kids products to fashion to automotive, so the only real theme is that low disclosure rate.

Deals were plentiful here; disclosed terms were not.