Dragons Den Products You Can Still Buy Today
Most Dragons Den pitches fade after the credits roll. The company changes its name, the product quietly disappears from shelves, or the website stops resolving a few years later, and there is no way to tell from the aired episode alone which fate a given pitch met.
We have independently confirmed 17 pitches in our records as still selling today, each with a live product page, a working add to cart or order flow, and a source we checked recently. Below are ten of the clearest examples. If a pitch is not on this list, that is not proof it failed, it usually just means we have not yet confirmed a current listing for it.
The Wand Company
The Wand Company pitched a gesture controlled universal remote in season 8 and agreed a deal of £200,000 for 30% of the business with Duncan Bannatyne on air.
The Kymera Wand, its best known product, still turns up as a live listing today, with a working product page and price for the Harry Potter branded remote control replica.
The Snaffling Pig
Nick Coleman and Andrew Allen took The Snaffling Pig into the Den in season 14 asking for £70,000 for 20% of the business, and agreed that exact deal with Nick Jenkins on air.
Its gourmet pork crackling snacks are stocked well beyond its own site these days, and we found the Perfectly Salted crackling packets listed and in stock through a third party retailer.
Beach Powder
Stephanie Kelsey's Beach Powder pitch in season 18 asked for £60,000 for 10% of the business, and ended in a deal of £60,000 for 49%, split between Sara Davies and Touker Suleyman.
The mineral powder that brushes sand off skin is still listed for sale today, with the 100g size in stock and a working add to cart button.
Nana's Manners
Nana's Manners pitched a range of children's cutlery in season 15, asking for £50,000 for 20% of the business, and agreed a deal of £50,000 for 30% with Touker Suleyman.
The Stage 3 children's knife and fork set is listed for sale today through a specialist children's retailer, confirming the range is still on the market.
Pure Pet Food
Daniel Eha and Matthew Cockroft pitched their air dried dog food brand in season 12 and left the Den without a deal, turning down the offers on the table themselves.
That no deal outcome did not stop the brand. Its air dried dog food is sold today through an active subscription shop with a tailored plan ordering flow and live pricing.
Tangle Teezer
Tangle Teezer is one of the most famous no deal stories the Den has ever produced. Shaun Pulfrey's pitch in season 5 asked for £50,000 for 25% of the business, and he left empty handed.
The Original detangling brush is listed today at £15 with a working add to bag button and in stock colour variants, which makes it one of the clearest still selling cases on this whole list.
Kerbo Charge
Mike Gordon and Ben Whittaker pitched Kerbo Charge, a protective channel for on street EV charging cables, in season 21, asking for £50,000 for 6% of the business, and agreed that exact deal with Deborah Meaden.
Its own site is a live company page today with an active order flow, including a postcode entry step and published pricing for its EV charging channel.
Beezer
Brian Smillie and Euan McCreath's Beezer went into the Den in season 16 asking for £125,000 for 15% of the business, and agreed that exact deal with Peter Jones.
The no code app builder is still operating today, with a live free trial signup and published multi currency pricing on its own site.
Billy+Margot
Marie Sawle pitched Billy+Margot, treats for dogs, in season 10, asking for £60,000 for 40% of the business, and agreed that exact deal with Deborah Meaden on air.
The brand has expanded its range since. Its own shop today lists oven baked biscuits and grain free dry dog food, with a working cart and checkout.
The rest of the confirmed list
Beyond the eight above, our records also confirm live listings for Puresweet's sugar free sweeteners, Randy Cow's waterproof beachwear, Potion Paris's refillable perfumes, Imperial Candles's jewellery candles, Sync box's recessed power outlet, Thortful's greeting card marketplace, Viper Clip's cable staples, and a handful of others, bringing the confirmed total to 17.
Each of those has its own pitch page with the specific listing we checked, and we will keep adding to this list as we confirm more.